Kottayam one of the largest district of India which is having 28 lakhs of population always in the limelight of social developments and in the present achievement in the tobacco control added gems to the crown. Educational institutions, Hospitals, Cultural groups, Religious organizations, Political leadership, corporate groups and media all were reached to the same thought ie throw away tobacco products from the district .The study conducted by Kerala VHS and District Administration shows the trend of growth in the tobacco use. More over the cry of parents on there children’s health, laming news about the oral cancer and increased knowledge about the dangers of second hand smoke ensure civil society support to the anti tobacco movement. Media the opinion building institution played there role well and set the target in advance. The six hundred and sixty eight news within one year in different print and visual media about “Tobacco Free Kottayam” make the path clear.